Coral Tech offer a set of training courses that allow companies to understand the new mobile landscape, how to implement new mobilisation and customer engagement projects, and just as importantly, how to avoid the mistakes that many company typically make when trying to effect a mobile strategy.

The Coral Tech courses provide in-depth information as to how to approach mobile strategy in your organisation, a strong foundation to understanding the myriad of mobile options and channels available, and how to implement a comprehensive social media program.

Our current course list:

  • The Mobile Masterclass– The most comprehensive mobile course in South Africa – more…
  • Mobile Services In-Depth – An ECSA and SAIEE accredited course for CPD points of SA engineers and technicians – more…
  • Social Media – Implementing a highly effective program

The training course include the following topics and more:

  • Overview of the Mobile Ecosystem
  • Basic messaging – SMS and MMS
  • USSD – push and pull
  • Voice messaging
  • Instant messaging and notifications
  • Mobile payments
  • Mobile Internet (mobi) sites
  • Mobile apps – iOS, Andorid, Blackberry, Windows Mobile
  • Deployment considerations
  • Working with the mobile operators
  • Deployment in South Africa vs rest of world
  • Practical sessions with some of the mobile channels

Get more information and book here…

  • Distribution of SA mobile services – who uses what?
  • SMS – SMPP protocol, SA network operator connectivity, high volume issues
  • MMS – MM7 protocol, SA network operator connectivity, why you should avoid it
  • USSD – Local network protocols and implementation issues
  • Location-based services vs GPS and their shortcomings
  • Mobile payments using airtime
  • Mobi sites – they aren’t just small web sites
  • Smart device apps – native vs web apps
  • Case studies on all service types

Get more information and book here…

  • Clarifying the role of Social Media
  • Application of Social Media on mobile
  • The most influential platforms and their place in the social pecking order
  • Twitter is much more than a short message
  • Extending your reach with hashtags
  • Facebook – opportunities when used expeditiously
  • LinkedIn – gateway to the professional market
  • Social media campaigning – what works where